Rado Watches Switzerland

The brand name Rado is associated with Swiss watches. Its headquarters is stationed at Lengnau, Switzerland. It is a master in its field when it comes to scratch proof material which is used for making these watches. Its staff of about 300 works relentlessly in achieving the yearly targeted production of about half a million watches.

Schlup and Co, which was established in the year 1917 which initially catered to only watch movements. Rado was born in the year 1957 when it launched its first watch collection under the brand name “Rado”. They went a step further by launching their first scratch proof watch named DiaStar the Original. It has not looked behind from that time. It has relentlessly made its name on the top by way of its quality.

In the year 1983, Rado came up with another initiative. It was established as the Swatch Group in 1988.

Design

Rado has earned a name for itself in the world of watches. The technology used by Rado is hi tech and the designs are explicit. Its designs are unique and the materials used are exceptional and one of its kind. Rado is a pioneer in the use of matchless materials like hard metal (tungsten and titanium carbide), ceramics, lanthanum and sapphire crystal. It came out with a superb and stylish watch in the year 2004. It was the V10K, this watch had a coating of high tech diamond. V10K is the toughest watch on the earth, since it uses diamond as its basic raw material.
If it has to be watches, it has to be Rado. Rado watches and exquisitely designed and look absolutely trendy and stylish. They have a different look as compared to other watches. People have different ideas about watches. Some prefer the traditional watches, while some vouch for the Rado style. Brand conscious people would not settle for anything lesser than a Rado. Owning a Rado is a prized possession. Rado is definitely style and elegance personified. Rado has been conferred awards like the Red Dot Award and the If Design Award for excellence in design and fashion. It has about 20 awards to its credit and there could be many more to come over the years. Rado is definitely a fashion statement.

Pricing

Rado watches are pricey and according to the model, the price varies. Normally the price of a Rado would vary from £250 (USD 400) to about £19,000 (USD 28,000). The costlier ones normally have diamonds and precious stones embedded in them.

Fakes

There are many fake watches which has entered the market which claim to be Rado. Due to their style and elegance, they are the targets of forgeries.

The Rado company ensures that their list of authorized retailers in the various countries are clearly advertised on the net to prevent people falling into the trap.

The editors of Fashion World Today recommend Ernest Jones as the UK’s leading supplier for Rado Watches for their selection of watches, competitive prices, easy to navigate website, and their overall pre and after sales customer service

Adidas and their Y3 collection

When it comes to sportswear, it can be only Adidas. They are world famous when it comes to sportswear and footwear. The year 2009 has seen Adidas entering the fashion industry as well. It has been endorsed by most of the celebrities. Just as Adidas has remained the superpower in the sportswear industry, it is for sure they would maintain their position in this new arena as well.

Adidas has already made a name for itself in the sports world. It is now diverting its focus on the fashion industry. It operates under the brand name “Adidas Originals”. It is sure that many fashion freaks and millions of consumers worldwide would take maximum advantage of this opportunity.

Adidas has a firm grounding in the sports world. But high street fashion houses and consumers are still in awe at the designer clothing and footwear which is introduced year after year. Adidas clothing as well as footwear is easily available to all. It ensures that not only sports freaks but fashion freaks are also kept amply happy and satisfied with their new range. It has made big in 2009 so it is a superb year still ahead that one can look forward to.

Celebrities and stars have promoted the new brand of clothing wear. The Marketing Director of Adidas states that teens want clothing which is not only trendy, but also functional and comfortable’. Let’s wait and watch what we have in store from these giants. Adidas would definitely not let down its loyal customers.

The global recession has not affected Adidas, inspite of the heavily priced range of clothing and footwear which they cater to. Adidas seems to be untouched by any such financial crisis. Retail expert Marshal Cohen states that Adidas is a brand which people feel they cannot live without. They breathe Adidas. Adidas’s new range i.e. Adidas Y3 has been a successful joint venture between the Ace Designer Yohji Yomomato and Adidas. They wanted style, perfection and functionality as a total package for their products. So this is how Adidas Y-3 was born. The joint efforts of Adidas and Yohji Yomamoto gave shape into a wonderful collection that represented elegance, style, sport, finesses and craftsmanship.

Y-3 is influenced by the Russian revolution. This took the shape of an apparel, footwear and accessory which spelt panache, elegance and had a chic appeal.

Y-3 collection includes t-shirts, trainers, tracksuits, sweatshirts and caps. Adidas also introduced their latest autumn collection, black knitted beanie with felt logo chunky knitwear with a large logo at the back, zip through wool hooded top, and the special nylon bomber jacket.

Fashion world today editors favoured designerclothinguk.com for online choice of the adidas Y3 brand

Gio Goi – One of the top selling Brands in the world

Gio-Goi has earned a reputation in the fashion planet. People go bonkers over this brand. The Face magazine ranked Gio-Goi among the top selling brands of the world. The fashion world still had doubts on this label, but all their doubts were cleared when Gio-Goi surpassed all the initial teething problems and carved a niche for itself in the competitive world of fashion.

Soon celebrities, top shot industrialists and the hoi polloi were scrambling to associate with this brand. They quickly gauged that here was a brand exuding flamboyance and style. Gio-Goi continued to scale greater heights in the world of music also.

In 2005, Gio-Goi wanted to reclaim their position in the fashion world and combined with some of the big names to rock the music industry. There was hardly any body to challenge them and their intrinsic quality and attitude made them a global phenomenon.

Gio-Goi has an excellent winter collection, which is very popular among the celebrities. Their winter collection includes a wide range of T-shirts, hoodies and jackets, which are not only stunning and trendy but are also par excellence, in terms of the quality of the fabric.

Year 2009 – Hoodies in vogue

Gio-Goi caters to apparel and clothing for all seasons. The colors chosen are vibrant, colorful and pulsating and ideal for summers. Their range of T-shirts though extremely in demand in the summer months, is not equipped to deal with the severe winter.

Fashion freaks though are extremely happy over the designs offered by Gio-Goi for all season wear. A fashion freak’s wardrobe is incomplete without Gio-Goi zip coats and hoodies. It is a fact that Gio-Goi has a panache for styles and cuts, which is visibly reflected in their designer wear collections. Their range of hooded tops has been so much in rage in the year 2008 that it is likely to continue this year too. Hoodies are highly effective in the winter months and the Gio-Goi range is highly functional providing sufficient warmth, besides elegance.

Evergreen Brand

Gio-Goi is one of the most wanted high street brands. This year is going to be a great year, with some of the most vibrant colors and designs about to be unveiled. Their range of collections and designer outfits continues to be in high demand and the global economic downturn has not made any impact on their sales in the UK. Gio-Goi is sure to delight its loyal customers with new offerings in the clothing and footwear categories.

Browsing through one of the most popular websites for this brand reem.com, it was a pleasant surprise to notice their offer on the Gio Goi Gantner Jacket with the hood. This wonderful piece of bargain is made of 100% cotton and is a 2 in 1 piece where the inner lining can be converted into a zip through. With 2 front pockets and the Gio-Goi branding at the left sleeve, this black jacket is a real steal. The big buttons add to the overall look. The Velcro attachment is optional.