Vintage fashion follows Brand Superdry

What can one say about this absolutely superb piece of attire? As the name itself suggests, it is one above all, coupled with a distinctive sense of coolness and finesse. It has been adorned by celebrities like David Beckham and Kate Moss. It boasts of a matchless sense of chic and elegance, which is worth appreciating.

Superdry was established in the year 2003. Inspite of the fact that it has been a pretty later comer in the fashion world, it has earned laurels not only in the world of fashion but also amongst Hollywood celebrities. Their clothing ranges from T-shirts, hoodies, jackets to trendy bags. One of the most well known T shirts which is quite trendy and stylist is their ‘Osaka’ variety. This Superdry brand has a story to it. It was devised by the establishers of the company after their visit to Tokyo. The brand name has chunks of Japanese finishes, touches and styles in their collections.

This distinctive superdry brand has already created a name for itself in the fashion globe with their absolutely contemporary brand of t-shirts and hoodies which appear cool on the wearer. The main idea behind the branding of Superdry is to break away and defy the usual rut and go beyond the horizons in terms of latest designs and fabrics for their range of clothing. Superdry collections also come in an affordable range inspite of their increased status and reputation amongst celebrities all over the world.

Superdry has gained immense recognition after the super footballer David Beckham was seen sporting the brand. They have diversified their range of products which now also extends to Superdry bags and footwear.

Superdry is where it is today at the pinnacle of success due to the exquisitely designed apparels. Their creative outlook at creating designer men’s bags has also earned them laurels. The men’s bags are matchless as regards to colors and contrasts while not compromising on the utility value as regards to storage and style. The range of men’s bags which have punched the market is a splendid combination of both Japanese and Asian design principles.

The colors effected for their range of bags is indeed eye-catching, given the fact the bright and vivid colors have been chosen. With such matchless designs, it is for sure that they would make a name for themselves in this new venture as well. Fashion experts are for sure that just as they have made a niche for themselves in their clothing range, they would also make it to the top with their new bag collections as well.

T-Reds and their selection of chic footwear

T-Reds came into existence in the year December 1996. It was first established at seaside town of Weymouth.
It was shaped with the sole purpose of creative trendy, fashionable and chic footwear which not only offers comfort but also style and elegance. T-Reds have always come out with creative ideas keeping in mind the customers requirements. This is followed by excellent customer service-Reds have about 14 stores till date.
DC shoes also have a trainer brand which is exquisite and is most popular. This DC brand has become the heartthrob of many Americans. It offers style, elegance and also is quite comfortable on the feet. DC shoes are an American name which caters to all type of apparel, clothing, accessories etc. One such category to which they cater is DC shoes. They are available in different varieties, be in party wear, casual wear, formal wear, snowboarding boots etc. DC boots was founded in the years 1993 and it means ‘Droors Clothing Footwear’. Now it is only named as DC shoes. DC shoes cater to wide range of footwear for men, women and kids.

The trainer brand comes in a variety of colors and price ranges. The compulsion organic brand of footwear comes in a chocolate color. Even though it presents a rough and sporty look, it is sleek and chic. It is made of smooth leather and stitches are toned so that the wearer has a secured fit. The strong and durable sole also gives excellent support to the heels and the foot.

The other brand is WS Court Graffik SE. It comes in variety of colors like white and other colorful prints. It is a shoe which has not only style and elegance but also sturdiness and durability. It has a thick rubber sole, with a padded collar and a tongue. It is also very light in weight. It has the DC emblem on the sides of the shoe.
Another sought after brand is BS Doodle which comes in white color. It boasts of a cute doodle print all around the shoe. It has a padded tongue and cushioned back for support, comfort feeling and grip. It also has a flexible rubber sole.
The WS Chelsea is also a very reputed brand in DC shoes. It comes in variety of colors like black and pink. It has a padded tongue and cushioned back for support, comfort and cozy feel and enough grip for the foot just like the BS Doodle.

T-reds can be found online for their great variety of  these ladies trainers

Gio Goi – One of the top selling Brands in the world

Gio-Goi has earned a reputation in the fashion planet. People go bonkers over this brand. The Face magazine ranked Gio-Goi among the top selling brands of the world. The fashion world still had doubts on this label, but all their doubts were cleared when Gio-Goi surpassed all the initial teething problems and carved a niche for itself in the competitive world of fashion.

Soon celebrities, top shot industrialists and the hoi polloi were scrambling to associate with this brand. They quickly gauged that here was a brand exuding flamboyance and style. Gio-Goi continued to scale greater heights in the world of music also.

In 2005, Gio-Goi wanted to reclaim their position in the fashion world and combined with some of the big names to rock the music industry. There was hardly any body to challenge them and their intrinsic quality and attitude made them a global phenomenon.

Gio-Goi has an excellent winter collection, which is very popular among the celebrities. Their winter collection includes a wide range of T-shirts, hoodies and jackets, which are not only stunning and trendy but are also par excellence, in terms of the quality of the fabric.

Year 2009 – Hoodies in vogue

Gio-Goi caters to apparel and clothing for all seasons. The colors chosen are vibrant, colorful and pulsating and ideal for summers. Their range of T-shirts though extremely in demand in the summer months, is not equipped to deal with the severe winter.

Fashion freaks though are extremely happy over the designs offered by Gio-Goi for all season wear. A fashion freak’s wardrobe is incomplete without Gio-Goi zip coats and hoodies. It is a fact that Gio-Goi has a panache for styles and cuts, which is visibly reflected in their designer wear collections. Their range of hooded tops has been so much in rage in the year 2008 that it is likely to continue this year too. Hoodies are highly effective in the winter months and the Gio-Goi range is highly functional providing sufficient warmth, besides elegance.

Evergreen Brand

Gio-Goi is one of the most wanted high street brands. This year is going to be a great year, with some of the most vibrant colors and designs about to be unveiled. Their range of collections and designer outfits continues to be in high demand and the global economic downturn has not made any impact on their sales in the UK. Gio-Goi is sure to delight its loyal customers with new offerings in the clothing and footwear categories.

Browsing through one of the most popular websites for this brand reem.com, it was a pleasant surprise to notice their offer on the Gio Goi Gantner Jacket with the hood. This wonderful piece of bargain is made of 100% cotton and is a 2 in 1 piece where the inner lining can be converted into a zip through. With 2 front pockets and the Gio-Goi branding at the left sleeve, this black jacket is a real steal. The big buttons add to the overall look. The Velcro attachment is optional.

Fashion Brand FCUK

The birth of French connection took place in 1972.  This brand wanted to creatively craft modish and designer clothing that could related to a wider spectrum of society.  The victory of French connections is a result of the superb quality of their fabrics and fashions accompanied with creative brand promotion techniques and image building concepts.  The fcuk brand named in the year 1997 has made a niche for itself.  It is the end result of such image building activity and it is most sought out brand which is not only renowned and distinguished but also has attracted respect and admiration in the UK.  It also faced certain controversies, but these controversies helped them in exploiting the markets of the fashion world.  There were designer t-shirts with slogans like “fcuk fashion”, “fcuk this” etc which sold like hot buns.

They cater to a reasonably priced range of designer outfits.  The customer base feels that they the clothing are par excellence with regards to quality and fashion.  Fcuk stands for fashion personified.  They deal in a variety of designs, styles and cuts.  There is a wide range of men’s and women’s casual wear, formal wear, denims.  They are also quite popular among kids as well.

They have extended customer base and business base in about 30 countries in the world.  Inimitable and exceptional designs coupled with finesse, matchless style and trendy clothing have enabled the company to expand its horizons in the fashion industry.  Their matchless portfolio also expands to designer watches, shoes and sunglasses and last but not the least women’s toiletries.

They appreciate the fact that their capability to design fashionable and trendy clothing for their customers is their ladder to success.  They have ensured that their customers are totally satisfied with their designs, colors chosen and the quality of the fabrics.  They have ensured that they remain at the top in such a competitive fashion world.

French connection have many suppliers of their brand all over the world and they cater to all range of clothing, designer wear, accessories etc.

The brand conscious people normally shop for fcuk brands where Fashion World Today editors have voted Designerwear.co.uk the UK’s online choice for FCUK

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The Lyle and Scott brand of fashion

Think knitwear, golf and there is only one name you can come up with. Lyle and Scott, established in 1874 in the small Scottish township of Hawick, by William Lyle and Walter Scott quickly established themselves as a premier brand among the golfing fraternity. Their designs which are a unique blend of original as well as exhibiting influences of Pringle continue to be a trailblazer with their Golden Eagle insignia leading the way. Starting off modestly manufacturing only underwear and other hosiery material, they forayed into making pullovers, cardigans and other attire for golf in 1926 and carved out a niche for themselves. Other milestones followed as under:

· In 1938, they gave a new lease of life to the shaky underwear business by entering into an arrangement with Coopers of US to manufacture Y-Front underwear and enjoyed brisk business in the European markets.

· In 1954, they joined hands with the French designer Christian Dior which gave them access to the Canadian market.

· Finally in 1967, they launched their own range of brightly colored golfing attire motivated by Doug Sanders, and embellished with their insignia, the Golden Eagle. This logo was a fitting tribute to Scottish tradition and fitted perfectly with their niche product – golf attire.

· In 1985, they introduced the golf attire for ladies called La Femme which became hugely popular.

This trend continued with some of the famous golfing professionals like Malcom Gregson and Brian Huggett endorsing and donning their clothing through the sixties. Other professionals from this sport continued the tradition and proudly led the Golden Eagle to various triumphs.

In the year 2002, the company ventured into designer wear with a new identity and is now one of the foremost brands in this category.

This brand has gained popularity among the non sporting public also with product offerings in the polo shirts, T-shirt, jumpers, windbreaker and shorts segments.

When it comes to polo shirts, we always seem to refer to only Lacoste or Fred Perry collections. Recently, Lyle and Scott unveiled their range of checkered polo shirts with different combinations of red/white, black/white and blue/white patterns. Their collection of neon tip polos bearing neon colors on the sleeves were a big hit. At one point in time in the year 2007, these shirts outsold even the Lacoste brand of polo shirts.

The brand’s knitwear products are manufactured from the best and finest cashmere and wool and their recently refurbished machining process oriented towards full fashioning has ensured a smoother and snug fit. This has enabled the brand to move away from pure golf and sports categories and cater also to the trendier and fashion conscious.

Lyle and Scott are also credited with dressing up some of the top bands in recent months with the cardigan and responsible for the return of this garment. This outfit with its cuts and button holes has been referred to as a very soft jacket and is very functional with pockets.

Fashion World Today readers voted Mainlinemenswear number 1 for their online selection and prices of Lyle and Scott